Marketing
In the Marketing program students learn content that prepares them for higher education and careers in marketing, management, and entrepreneurship. The program develops marketing concepts as they apply to areas such as business, e-commerce, entertainment, fashion, finance, hospitality, law, management, sales, and sports. Hands-on projects throughout the program will allow students to work with local businesses and entrepreneurs to develop real world experiences and skills. Students can develop leadership skills while participating in many community activities, field trips and a Business Pitch Competition. Program completers develop the appreciation, knowledge, skills, and abilities necessary to work and live in a global marketplace.
Students earn work-based experience running a business on campus that creates, designs, and sells and CUDA merchandise. Our student are members of a local DECA chapter. Students gain technical knowledge and skills needed to prepare for further education and careers in the Marketing, Sales, and Service career cluster. We provide students with the skills needed to realistically evaluate their potential as business owners as well as skills in business development, management and legal issues involved with marketing and entrepreneurship. Our student are members of a local DECA chapter. Students gain technical knowledge and skills needed to prepare for further education and careers in the Marketing, Sales and Service career cluster. We provide students with the skills needed to realistically evaluate their potential as business owners.
MARKETING PROGRAM COURSES:
Marketing Essentials
Marketing Applications
Marketing Management
Business Ownership
INDUSTRY CERTIFICATION OPPORTUNITIES:
CIW Social Media Strategist
Entrepreneurship & Small Business
SCHOOL BASED ENTERPRISE:
Students earn work-based experience running a business on campus that creates, designs, and sells and CUDA merchandise.
FOR MORE INFORMATION
Rhonda Simmons
James Zirkle